Passenger satisfaction in North America – who soars and who stalls
A survey of more than 36,000 passengers has shown that when it comes to customer satisfaction, bigger is certainly not better.
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‘Seamless travel’ is a term frequently being used to describe the optimum passenger experience, meaning a traveller can complete the entire airport journey without experiencing delays, disruption or confusion.
Self-service technology, predictive analysis, artificial intelligence, real-time information and data-sharing are just some of the digital concepts airports around the world are deploying in an attempt to achieve a seamless passenger experience.
International Airport Review, within this core topic, endeavours to provide case studies on how airports from all corners of the world are working on improving their passengers’ experience. This covers both inside the terminal, and initiatives implemented outside of the terminal that focus on ensuring the passengers’ arrival to the airport is as easy as possible.
This is a key theme in the airport industry that must not be overlooked: As passenger expectations evolve, an airport’s response must do so too.
A survey of more than 36,000 passengers has shown that when it comes to customer satisfaction, bigger is certainly not better.
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