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Discover how Rotterdam The Hague, Burgas and Varna airports boosted non-aeronautical revenues and passenger satisfaction by breaking down operational silos

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Posted: 7 November 2025 | | No comments yet

Join IAR’s webinar to learn how airports boost revenue by uniting partners and enhancing CX.

Woman, passenger assistant and couple at airport by self service check in station for information, help or FAQ. Portrait of happy female services agent helping travelers register or book air flight.

Traditional airport management treats each department as a separate entity. But the airports seeing the biggest revenue growth are doing something different: they’re getting airlines, retailers, ground handlers and service partners to work as one integrated ecosystem.

In this International Airport Review webinar taking place on 13 November 2025 at 10AM GMT, you’ll hear directly from the commercial and customer experience directors at Fraport Bulgaria and Rotterdam The Hague Airport, alongside NACO’s leading customer experience experts. They’ll reveal the practical frameworks they used to align conflicting stakeholder interests, share data effectively, and create seamless passenger journeys that drive higher spending and satisfaction.

What You’ll Take Away

Concrete strategies you can implement immediately:

  • Measure and adapt CX: Use quick maturity assessments, real-time passenger feedback, and seasonal dashboards to identify gaps and adjust services immediately.
  • Foster ecosystem collaboration: Hold regular cross-partner workshops and pilot joint initiatives to break down silos and drive innovation.
  • Empower staff: Launch CX ambassador programs, daily briefings, and recognition systems to engage all employees in improving passenger experience.
  • Align stakeholders and integrate data: Create centralized dashboards, standardize service frameworks, and use insights to ensure consistent, data-driven service improvements.

Join this webinar to explore how ecosystem collaboration is transforming the airport experience and driving both satisfaction and growth by clicking the button below

Register for the free webinar 

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