Chopin Airport hits 30,000 fans on Facebook
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Posted: 31 March 2014 | Warsaw Chopin Airport | No comments yet
Chopin Aiport has broken yet another record on social media, with more than 30,000 fans on FB and an Instagram following approaching 1,000…
Chopin Airport is a Facebook leader when it comes to engaging its fans. According to Sotrender, nearly 15% of all people following the airport’s profile over the last 30 days have actively interacted with the page by taking part in discussions, uploading own photos and information or recommending posts to other users. Chopin Airport’s fanpage scores high on interaction in the “Travel” category, topped only by Martyna Wojciechowska’s profile.
“This proves our profile is thriving and considered attractive, which is precisely what we want to achieve,” said Radosław Żuk, director of Chopin Airport PR Bureau.
The page mainly contains the latest news and interesting facts about the airport, as well as general information about air travel. The photo gallery, daily weather forecast, provided every morning, and a monthly desktop calendar are fans’ favourites.
Chopin Airport also posts its unique photos on Instagram (www.instagram.com/chopinairport), with nearly 1,000 followers, making it one of the top ten airport Instangram profiles in the world (7th position).
The airport also has a vibrant Twitter community of over 33,000 followers (10th position among airports), as well as accounts on other social media platforms, such as: You Tube, Google+, Foursuqare, Pinterest and Soundcloud.
“Fast and direct communication has won the airport a large group of fans, including many well-known journalists, politicians and athletes, e.g. Jarosław Kuźniar, Eryk Mistewicz, Tomasz Raczek, Paweł Graś orJustyna Kowalczyk,” said Radosław Żuk. “We have a thriving social media community, who are our ambassadors, promoting the Chopin Airport brand all over the world”.