International Airport Review's Editorial Assistant, Gabriel Higgins, spoke to Ioanna Papadopoulou to discuss Athens Airport's marketing and how it helps with brand development, the use AI, route expansion, and sustainability efforts.
[embed]https://youtu.be/NRsDXovkocE[/embed]
Ioanna Papadopoulou, Athens Airport's Director of Marketing & Communication, speaks about the importance of marketing for developing the airport's brand and passenger engagement, route development, incorporating AI, post-pandemic recovery, and spreading the message of its efforts in sustainability.
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Gabriel Higgins is the Editorial Assistant on International Airport Review and Global Railway Review.
He holds a Master's Degree in Multimedia Journalism from the University of Kent.View full profile
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