Jetex and SOF Connect will develop a new VIP lounge at Sofia Airport, expanding premium services for private and commercial aviation passengers.

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Jetex announces new Sofia Airport lounge

Credit: Sofia Airport

Jetex and SOF Connect have signed an agreement to develop and operate a new VIP Lounge at Vasil Levski Sofia Airport (SOF), expanding premium aviation services in Bulgaria.

Located in the western wing of Terminal 1, Jetex Sofia will feature a private entrance and a collection of elegantly designed lounges. The facility will offer bespoke services for private aviation guests and CIP passengers travelling on commercial airlines.

Jetex announces new Sofia Airport lounge

Jetex Sofia is expected to welcome more than 30,000 passengers in 2027, with commercial airline passengers receiving a premium experience designed to provide the convenience and service associated with private aviation.

Adel Mardini, Founder & CEO of Jetex, said: “Sofia has been evolving into a leading aviation hub in Eastern Europe, with plans to increase capacity from eight to 20 million passengers annually. We are pleased to bring the Jetex brand to this growing market as we continue to expand our global network.”

Jetex operates a global network of more than 40 VIP terminals in destinations including Paris, London, Istanbul, Milan, Abu Dhabi, Dubai, Marrakech and Singapore. The Sofia opening will reinforce the company’s presence in Eastern Europe.

Jesus Caballero, CEO of SOF Connect, said: “Bringing Jetex to Vasil Levski Sofia Airport is another important step in our vision to transform Sofia into a modern, five-star regional hub. This partnership will introduce a new level of premium aviation services to Bulgaria, combining world-class hospitality with seamless passenger experiences.”

The new lounge will support Sofia Airport’s development as an international gateway while expanding premium services for passengers. The partnership also strengthens the airport’s passenger offering as capacity plans and aviation demand continue to grow across Bulgaria and the wider region. The project is expected to strengthen Sofia’s appeal for premium travellers while supporting the airport’s wider ambitions for international connectivity and service development capacity.